Offset printing Examples
Printing is recreating visual texts and images with the use of a master template or layout. Printing suppliers are identified according to the type of consumers they serve, the kinds of projects they print and produce, and the printing tools they use.
The printing niche is divided into four sections:
- Commercial: This printer commonly prints an array of merchandise – from stationery to magazines. Some commercial vendors concentrate on specific markets like form printers, wide-format printers, and direct mail printers.
- Packaging: This printer focuses on producing all sorts of packaging like containers, boxes, bags, and labels.
- Publication: Used for newspapers, books, and other types of publications. It can also be used for directory printing.
- In-plant: This is a printing service exclusively owned by a business or an organization and is only used to print for the company.
All aforementioned printing market sections use one or more types of printing processes determined by their target audience and marketing goals.
There are nine primary types of printing techniques, namely:
- Offset lithography: commonly used for books, newspapers, and stationery
- Engraving: commonly used for fine stationery
- Thermography: used for raised printing
- Reprographics: used for copying and duplicating
- Digital printing: still limited in use, but the technology is fast-rising
- Letterpress: the classic Guttenberg process
- Screen: commonly used for shirts and billboards
- Flexography: commonly used in packaging like labels on cans and boxes
- Gravure: commonly used for huge orders of magazines and catalogs
Out of these printing techniques, the most popular and well-used are Letterpress, Offset and Screen printing. Read on as we discuss the differences between these techniques and figure out why they are the most popular in the industry.
Letterpress is the "godfather" of printing. It is the oldest printing technique. Right after the Gutenberg Press popularized movable type back in the 15th century, letterpress had been the predominant printing technique for five centuries.